Loughborough University
Browse
montgomery99.pdf (739.07 kB)

Measuring appropriateness - perceived relationships between typography and form

Download (739.07 kB)
conference contribution
posted on 2006-05-04, 16:37 authored by Ian Montgomery, Kenneth Agnew, Brian McClelland
We perceive products and elements of products as being 'appropriate' or 'suitable' for a particular context. Because the appropriateness of a design usually sits at the interface of one element of design with another, completed research in this area is sparse. 'Appropriateness' may be defined as the comparison of ascribed character to personal benchmarks. These benchmarks are applied by the designer throughout the design and production stages, by other perceivers during these stages, and by the user/viewer in experiencing the product after completion. Context and situation inform the user's perception of the product. This paper seeks to provide evidence of appropriateness and perceived relationships between design elements in the area of applied graphic design.

History

School

  • Design

Research Unit

  • IDATER Archive

Pages

730958 bytes

Citation

MONTGOMERY et al, 1999. Measuring appropriateness - perceived relationships between typography and form. IDATER 1999 Conference, Loughborough: Loughborough University

Publisher

© Loughborough University

Publication date

1999

Notes

This is a conference paper.

Language

  • en

Usage metrics

    Loughborough Publications

    Exports

    RefWorks
    BibTeX
    Ref. manager
    Endnote
    DataCite
    NLM
    DC