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Knowledge sharing in a global automotive corporation
This paper reports on research undertaken into Knowledge Sharing (KS) within the Sales and Marketing Operations of a global automotive company. The organisation had set up a Global Knowledge Centre to promote and coordinate KS between its markets. The research aimed to understand the effectiveness and barriers to KS by interviewing senior managers from markets around the world. The findings identified
the key role of informal KS but challenged the conventional belief that interpersonal ‘homophily’is a key antecedent for KS to take place. The research identifies instead key market characteristics that act as a greater factor in determining what is considered as relevant and creditable knowledge within the organisation. In
conclusion the concept of ‘homoplily’ is redefined in the context of the global corporation.
History
School
- Business and Economics
Department
- Business
Published in
International Conference on Business and EConomic DevelopmentVolume
7Issue
3Pages
354 - 355Citation
SAKER, J., 2016. Knowledge sharing in a global automotive corporation. The Business and Management Review, 7(3), pp. 354-355.Publisher
Academy of Business and Retail ManagementVersion
- VoR (Version of Record)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Acceptance date
2016-04-04Publication date
2016Notes
This paper was presented at the 5th International Conference on Business and EConomic Development (ICBED), New York, 4-5th April. It is published as open access proceedings by kind permission of the publisher.ISSN
2047-2854Publisher version
Language
- en