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Supporter engagement through social media - LFC_accepted.pdf (1.09 MB)

Supporter engagement through social media: a case study of Liverpool Football Club

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posted on 2016-07-14, 09:30 authored by James Andrew KenyonJames Andrew Kenyon, Guillaume S.P. Bodet
Supporter engagement through social media: a case study of Liverpool Football Club

History

School

  • Sport, Exercise and Health Sciences

Published in

Marketing Football [working title]

Pages

xx - xx (xx)

Citation

KENYON, J.A. and BODET, G.S.P., 2017. Supporter engagement through social media: a case study of Liverpool Football Club. In: Chavenet, N., Desbordes, M. and Lorgnier, N.G. (eds.) Routledge Handbook of Football Marketing. Abingdon: Routledge, chapter 17.

Publisher

Routledge

Version

  • AM (Accepted Manuscript)

Publisher statement

This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/

Acceptance date

2016-06-30

Publication date

2017

Notes

This is an Accepted Manuscript of a book chapter published by Routledge in Routledge Handbook of Football Marketing on 23 March 2017, available online: http://www.routledge.com/9781138289321.

ISBN

9781138289321

Book series

Routledge International Handbooks

Language

  • en

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