History_Today.pdf (69.49 kB)
Selling socialism
The way marketing has come to dominate modern politics was graphically underlined in 2000 with the publication of a memo to Tony Blair from chief strategist Philip Gould in which the latter wrote about ‘New’ Labour being a ‘contaminated brand’.
History
School
- Social Sciences
Department
- Communication, Media, Social and Policy Studies
Pages
43477 bytesCitation
WRING, D., 2005. Selling socialism. History Today, 55 (5), pp.41-43.Publisher
© History Today LtdPublication date
2005Notes
This article was published in the journal, History Today [© History Today Ltd] and is available at: http://www.historytoday.com/.ISSN
0018-2753Language
- en
