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Leveraging the sport participation legacy of the London 2012 Olympics: senior managers’ perceptions
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posted on 2017-06-21, 15:20 authored by Emily HaydayEmily Hayday, Athanasios (Sakis) Pappous, Niki KoutrouThe purpose of this study was to understand how a sports mega event (SME) was leveraged to try and increase participation, through the investigation of national governing bodies (NGBs) opinions and attitudes. Critical Realism (CR) was used as a tool to aid understanding of leveraging and legacy conceptualisation, through an empirical investigation. An extensive, mixed method online survey was conducted post London 2012 with senior staff members of NGBs, the main delivery agent chosen to support the participation initiatives associated with the London 2012 Olympics. This research provides valuable findings surrounding the use of CR as a tool to investigate legacy creation, whilst at the same time offering insights to enhance the policy implementation process within the sports development sector. The importance of communication, competitive nature of sports system, media, club engagement, organisational capacity and monitoring and evaluation were highlighted, which provided useful insights into the multidimensional constructs that can aid future leveraging strategies prior to hosting SMEs.
History
School
- Loughborough University London
Published in
International Journal of Sport PolicyPages
1 - 21Citation
HAYDAY, E.J. and PAPPOUS, A. and KOUTROU, N., 2017. Leveraging the sport participation legacy of the London 2012 Olympics: senior managers’ perceptions. International Journal of Sport Policy, 9 (2), pp.349-369Publisher
Routledge (© Taylor & Francis Group)Version
- AM (Accepted Manuscript)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Publication date
2017Notes
This paper is closed access until 22nd June 2018.ISSN
1940-6940eISSN
1940-6959Publisher version
Language
- en
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