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Please use this identifier to cite or link to this item: https://dspace.lboro.ac.uk/2134/17138

Title: Determinants of social media adoption by B2B organizations
Authors: Siamagka, Nikoletta Theofania
Christodoulides, George
Michaelidou, Nina
Valvi, Aikaterini
Issue Date: 2015
Publisher: © Elsevier
Citation: SIAMAGKA, N.K. ... et al., 2015. Determinants of social media adoption by B2B organizations. Industrial Marketing Management, 51, pp.89-99.
Description: This paper is embargoed until 21st May 2017.
Version: Accepted for publication
DOI: 10.1016/j.indmarman.2015.05.005
URI: https://dspace.lboro.ac.uk/2134/17138
Publisher Link: http://dx.doi.org/10.1016/j.indmarman.2015.05.005
ISSN: 1873-2062
Appears in Collections:Closed Access (Business School)

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