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Title: Market consolidation and pricing developments in grocery retailing: a case study
Authors: Chakraborty, Ratula
Dobson, Paul W.
Seaton, Jonathan S.
Waterson, Michael
Keywords: Price competition
Pricing strategies
Grocery retailing
Issue Date: 2014
Publisher: World Scientific
Citation: CHAKRABORTY, R. ... et al., 2014. Market consolidation and pricing developments in grocery retailing: a case study. IN: Peitz, M. and Spiegel, Y. (eds.) The Analysis of Competition Policy and Sectoral Regulation, 4, pp. 3 - 29.
Series/Report no.: World Scientific-Now Publishers Series in Business;4
Abstract: When large retailers merge, there is a concern that a sudden and marked increase in concentration will alter the intensity and nature of price competition to the detriment of consumers. This chapter considers just such a situation in regard to UK grocery retailing, which has witnessed steadily increasing concentration over recent years, advanced by a series of mergers. Specifically, we examine the nature of price competition amongst the major “one-stop-shop” retail chains before, during, and after the Safeway/Morrison merger in March 2004.We find the merger offered consumers an immediate windfall benefit — with average prices falling straight after the merger — and more intriguingly appears to have led to (or at least is associated with) a marked change in the character of price competition in the market.
Description: Closed access. This is a Cresse conference paper that was selected for publication in Volume 4 of the World Scientific-Now Publishers Series in Business, The Analysis of Competition Policy and Sectoral Regulation.
Sponsor: This work was supported by the Economic and Social Research Council (grant number RES-062-23-1962
Version: Published
URI: https://dspace.lboro.ac.uk/2134/17408
ISBN: 978-981-4616-35-5
Appears in Collections:Closed Access (Business)

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