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Title: Inclusive design drivers and barriers: a manufacturing perspective from Pakistan
Authors: Hussain, Amjad
Ahmad, Aftab
Case, Keith
Keywords: Inclusive design
Drivers and barriers
Corporate Social Responsibility (CSR)
Developing countries
Issue Date: 2015
Publisher: Taylor & Francis (© 2015 The Authors)
Citation: HUSSAIN, A., AHMAD, A. and CASE, K., 2015. Inclusive design drivers and barriers: a manufacturing perspective from Pakistan. Production and Manufacturing Research, 3 (1), pp. 289–309.
Abstract: Developing countries contain a large proportion of the global population and the percentage of older people and people with disabilities is increasing. The demographics are discussed in the context of inclusive design and the drivers and barriers to inclusive design have been identified. Data was collected from 50 manufacturing-related individuals from various industrial sectors in Pakistan. Corporate Social Responsibility (CSR) relates to inclusive aspects of products, environment or service design, but most respondents either did not know about CSR or did not have a CSR post in their organizations, but 64% had awareness of inclusive design terminology. The study concluded that motivation through social responsibility; innovation and differentiation; demographics and consumer trends; brand enhancement; customer satisfaction; new market opportunity and legislation were the perceived drivers for manufacturers in Pakistan. Most respondents felt that lack of resources and guidance, lack of awareness about inclusive design, difficulty in changing the business culture, lack of government regulations and the perception that inclusive design is expensive were the most significant barriers to the promotion of inclusive design in manufacturing industries. Consequently, strategies should be adopted to raise inclusive design awareness, promote perceived drivers and overcome barriers.
Description: This paper was published by Taylor & Francis in the Open Access journal Production & Manufacturing Research. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (http://creativecom mons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Version: Published
DOI: 10.1080/21693277.2015.1094757
URI: https://dspace.lboro.ac.uk/2134/18089
Publisher Link: http://dx.doi.org/10.1080/21693277.2015.1094757
ISSN: 2169-3277
Appears in Collections:Published Articles (Mechanical, Electrical and Manufacturing Engineering)

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