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Please use this identifier to cite or link to this item: https://dspace.lboro.ac.uk/2134/21258

Title: The image impact of second-order mega-events: a case study of the 2014 Commonwealth Games
Authors: Kenyon, James A.
Bodet, Guillaume S.P.
Mackay, Clare
Keywords: 2014 Commonwealth Games
Event image
Place image
Social representations
Issue Date: 2016
Publisher: European Association for Sport Management.
Citation: KENYON, J.A., BODET, G.S.P. and MACKAY, C., 2016. The image impact of second-order mega-events: a case study of the 2014 Commonwealth Games. IN: The 24th European Association for Sport Management Conference (EASM 2016), Warsaw,Poland, 7-10th Sept.
Abstract: The overall aim of this research, located within the critical realist research paradigm, and underpinned by social representation theory, is to evaluate the domestic image impact of hosting the 2014 CG for the city of Glasgow, and in doing so, determine the extent to which hosting this event represents an appropriate strategy to improve the city’s domestic image.
Description: This paper is a conference paper.
Version: Accepted for publication
URI: https://dspace.lboro.ac.uk/2134/21258
Publisher Link: http://easm2016.com/
Appears in Collections:Conference Papers and Presentations (Sport, Exercise and Health Sciences)

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