Wring_983947.pdf (16.04 kB)
Book Review: Promotional cultures: The rise and spread of advertising, public relations, marketing and branding
This is a book review of Aeron Davis.
Promotional Cultures: The Rise and Spread of Advertising, Public Relations, Marketing and Branding. Cambridge: Polity, 2013, ISBN: 97807456398
History
School
- Social Sciences
Department
- Communication, Media, Social and Policy Studies
Published in
INTERNATIONAL JOURNAL OF PRESS-POLITICSVolume
21Issue
2Pages
275 - 276 (2)Citation
WRING, D., 2016. Promotional cultures: The rise and spread of advertising, public relations, marketing and branding. International Journal of Press-Politics, 21(2), pp. 275-276.Publisher
© The Authors. Published by Sage.Version
- AM (Accepted Manuscript)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Publication date
2016-03-09Notes
This paper was accepted for publication in the journal International Journal of Press-Politics and the definitive published version is available at http://dx.doi.org/10.1177/1940161215626948ISSN
1940-1612Publisher version
Language
- en