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Please use this identifier to cite or link to this item: https://dspace.lboro.ac.uk/2134/21642

Title: The development process of intrinsic gamification in a learning difficulty context
Authors: Liu, Liu
Stacey, Patrick K.
Keywords: Gamification
Intrinsic motivations
Development process
Simplicity
Learning difficulty context
Issue Date: 2015
Publisher: © The Authors. Published by AIS
Citation: LIU, L. and STACEY, P.K., 2015. The The development process of intrinsic gamification in a learning difficulty context. Presented at the UK Association for Information Systems 2015, Oxford, Paper 4.
Abstract: The paper explores the development process of intrinsic gamification in a learning difficulty context through an in-depth case study. We found out that simplicity is the most vital mechanic and the freedom in the software benefits users physically, mentally and socially. As a result, the software meets user’s competence, autonomy and connection needs and thus intrinsically motivates them to use it more.
Description: This is a conference paper.
Version: Published
URI: https://dspace.lboro.ac.uk/2134/21642
Publisher Link: http://aisel.aisnet.org/ukais2015/4
Appears in Collections:Conference Papers (Business School)

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