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Please use this identifier to cite or link to this item: https://dspace.lboro.ac.uk/2134/2199

Title: Selling socialism
Authors: Wring, Dominic
Issue Date: 2005
Publisher: © History Today Ltd
Citation: WRING, D., 2005. Selling socialism. History Today, 55 (5), pp.41-43.
Abstract: The way marketing has come to dominate modern politics was graphically underlined in 2000 with the publication of a memo to Tony Blair from chief strategist Philip Gould in which the latter wrote about ‘New’ Labour being a ‘contaminated brand’.
Description: This article was published in the journal, History Today [© History Today Ltd] and is available at: http://www.historytoday.com/.
URI: https://dspace.lboro.ac.uk/2134/2199
ISSN: 0018-2753
Appears in Collections:Published Articles (Communication, Media, Social and Policy Studies)

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