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A multilevel perspective to the study of export venture performance
journal contribution
posted on 2016-12-16, 10:56 authored by Joao Oliveira, John CadoganPurpose: We present several opportunities that can emerge from using a multilevel approach to study the antecedents of export venture performance, and provide scholars with the conceptual and practical tools for developing multilevel models of export venture success.
Design/methodology/approach: Essay.
Findings: The paper shows the problems which scholars face if they continue to engage in using single venture data to test models that are inherently multilevel in nature.
Research limitations/implications: There may be a need to revisit previous works that utilize samples of single ventures to assess models of export venture performance that are implicitly multilevel.
Practical implications: The paper outlines the practical issues that researchers need to consider when conducting multilevel research in the export venture performance field.
Originality/value: The paper is the first to focus on the multilevel nature of the export venture performance construct.
History
School
- Business and Economics
Department
- Business
Published in
International Marketing ReviewCitation
OLIVEIRA, J. and CADOGAN, J., 2018. A multilevel perspective to the study of export venture performance. International Marketing Review, 35(1), pp. 186-199.Publisher
© EmeraldVersion
- AM (Accepted Manuscript)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Publication date
2018-02-12Notes
This paper was published in the journal International Marketing Review and the definitive published version is available at https://doi.org/10.1108/IMR-12-2016-0213.ISSN
1758-6763eISSN
0265-1335Publisher version
Language
- en