Fogelberg-1119.pdf (303.37 kB)
From subsidizing to segmenting: the changing role of non-governmental organizations in sanitation provision
conference contribution
posted on 2018-02-12, 15:08 authored by Kate Fogelberg, David SparkmanBusiness-as-usual in the sanitation sector has traditionally involved government or non-government organizational supply-led strategies focusing on maximizing one-off beneficiaries through subsidization of hardware. Recently, a methodological shift has occurred focusing on more demand-responsive approaches that prioritize sustainability not only of infrastructure, but of processes as well. Promoting a sustainable sanitation process is distinct from subsidizing toilets. Market segmentation-the process of dividing communities into semi-homogenous groups based upon their demand characteristics- is a tool often utilized throughout the commercial sector, but has not been documented extensively as a population-demand assessment strategy in the sanitation development sector. This paper describes Water For People’s experience segmenting a population in Majes, Peru, with the eventual goal of designing sustainable sanitation process methodologies by assisting businesses to better respond to diverse demand characteristics in a given population. It is hoped that this experience will contribute to better understanding sanitation demand characteristics worldwide.
History
School
- Architecture, Building and Civil Engineering
Research Unit
- Water, Engineering and Development Centre (WEDC)
Published in
WEDC ConferenceCitation
FOGELBERG, K. and SPARKMAN, D., 2011. From subsidizing to segmenting: the changing role of non-governmental organizations in sanitation provision. IN: Shaw, R.J. (ed). The future of water, sanitation and hygiene in low-income countries - Innovation, adaptation and engagement in a changing world: Proceedings of the 35th WEDC International Conference, Loughborough, UK, 6-8 July 2011, 9p.p.Publisher
© WEDC, Loughborough UniversityVersion
- VoR (Version of Record)
Publisher statement
This work is made available according to the conditions of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) licence. Full details of this licence are available at: https://creativecommons.org/licenses/by-nc-nd/4.0/Publication date
2011Notes
This is a conference paper.Other identifier
WEDC_ID:10783Language
- en
Usage metrics
Categories
No categories selectedKeywords
Licence
Exports
RefWorks
BibTeX
Ref. manager
Endnote
DataCite
NLM
DC