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Please use this identifier to cite or link to this item: https://dspace.lboro.ac.uk/2134/30774

Title: Serving all urban consumers - a marketing approach to water services in low- and middle-income countries: Book 1 - Guidance for governments' enabling role
Authors: Sansom, Kevin
Kayaga, Sam
Franceys, Richard
Njiru, Cyrus
Coates, Sue
Chary, Srinivas
Keywords: Customer care
Poverty
Service levels
Urban services
Water supply management
Issue Date: 2004
Publisher: WEDC, Loughborough University
Citation: SANSOM, K. ... et al, 2004. Serving all urban consumers - a marketing approach to water services in low- and middle-income countries: Book 1 - Guidance for governments' enabling role. Loughborough: WEDC, Loughborough University.
Abstract: This book is one of a series of six publications that consider how water utilities working with other key stakeholders, can meet the needs and demands of urban water consumers - including the poor - through developing an understanding of the needs and demands of all consumer groups, and by the adaptation of marketing/commercial approaches. This book (Book 1) considers how governments can best support an enabling environment, both for utilities and other stakeholders, to work effectively towards improving services to all consumer groups.
Description: This record is made up of 9 files. Individual chapters and the complete pdf are available to download from the record.
Sponsor: UK Department for International Development (DFID)
Version: Published
URI: https://dspace.lboro.ac.uk/2134/30774
ISBN: 9781843800545
Appears in Collections:Books (WEDC)

Files associated with this item:

File Description SizeFormat
Serving_All_Urban_Consumers_-_Bk_1_-_Appendices.pdfPublished version75.85 kBAdobe PDFView/Open
Serving_All_Urban_Consumers_-_Bk_1_-_Ch_01.pdfPublished version111.5 kBAdobe PDFView/Open
Serving_All_Urban_Consumers_-_Bk_1_-_Ch_02.pdfPublished version1.01 MBAdobe PDFView/Open
Serving_All_Urban_Consumers_-_Bk_1_-_Ch_03.pdfPublished version159.23 kBAdobe PDFView/Open
Serving_All_Urban_Consumers_-_Bk_1_-_Ch_04.pdfPublished version182.24 kBAdobe PDFView/Open
Serving_All_Urban_Consumers_-_Bk_1_-_Complete.pdfPublished version1.33 MBAdobe PDFView/Open
Serving_All_Urban_Consumers_-_Bk_1_-_Contents.pdfPublished version87.02 kBAdobe PDFView/Open
Serving_All_Urban_Consumers_-_Bk_1_-_Glossary.pdfPublished version36.48 kBAdobe PDFView/Open
Serving_All_Urban_Consumers_-_Bk_1_-_References.pdfPublished version39.31 kBAdobe PDFView/Open

 

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