TITHERIDGE, H. ... et al, 2002. Using geo-demographic analysis to calculate patronage figures for rural buses. Final report, EPSRC/Department of Transport Local Government and the Regions, Future of Integrated Transport Programme, London, July.
This paper reports on the results of an EPSRC Future of
Integrated Transport feasibility study – Using geodemographic
analysis to calculate patronage figures for
rural buses (FITBUS). The project aimed to develop a geodemographic
analysis -based tool for those involved in
planning and operating public transport, and then test the
feasibility of using the technique to determine the levels of
bus patronage and thus economic viability of new and
altered bus routes.