Loughborough University
Leicestershire, UK
LE11 3TU
+44 (0)1509 263171
Loughborough University

Loughborough University Institutional Repository

Please use this identifier to cite or link to this item: https://dspace.lboro.ac.uk/2134/37846

Title: Why I wrote this book
Authors: Roberts, David
Keywords: Presentations
Issue Date: 2019
Publisher: © the Author. Published by David Roberts Consulting
Citation: ROBERTS, D., 2019. Why I wrote this book. IN: Roberts, D. Brainjack: The Art of High Performance Business Presentations. David Roberts Consulting, pp. 1-35.
Abstract: This book provides the antidote to 'Death by PowerPoint' by embracing the most visual era of human evolution to make our presentations match how our audiences' brains actually work. Imagery is the brains' default setting - we learn through imagery long before we learn through words. This book will help anyone who has a business presentation, whether it's for sales, marketing or training or any other communication to transform bullet-point heavy slides that make people reach for Facebook and their emails rather than listen to you, the presenter.
Description: This is a book chapter.
Version: Published
URI: https://dspace.lboro.ac.uk/2134/37846
Publisher Link: https://www.davidrobertsconsulting.org/#1
ISBN: 9781096832010
Appears in Collections:Book Chapters (Business)

Files associated with this item:

File Description SizeFormat
Ebook 2 Gardners LUPIN short version.pdfPublished version8.71 MBAdobe PDFView/Open


SFX Query

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.