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|Title: ||Designing for behavioural change: reducing the social impacts of product use through design|
|Authors: ||Lilley, Debra|
|Issue Date: ||2007|
|Publisher: ||© Debra Lilley|
|Abstract: ||This thesis investigates the feasibility of applying design-led approaches to influence
user behaviour to reduce the negative social impacts of products during use.
A review of the literature revealed a distinct lack of design-led research in this area.
Three promising approaches from other disciplines, however, were found; ecofeedback,
behaviour steering and intelligence. The majority of product examples
identified did not use a singular approach, but combined two or more approaches. Most
of the examples were concepts and focused on the end result. Few commented on the
research and development processes undertaken to generate the final design. These
limitations reinforced the need for case studies detailing these processes.
To this end, two design studies were carried out; a preliminary study using a range of
products and a further, more in-depth study on the use of mobile phones. The results of
these studies led to the development of a framework of attributes for 'behaviour
changing' devices. In response to these findings, two design resources were
developed; a detailed design project to reduce the social impacts of mobile phone use
in public and a short film on texting whilst on the move. Evaluation by design
professionals provided analysis of the effectiveness of these resources and wider
reflections on designer's perceived responsibilities for use and the ethics of designing
for behavioural change.
Collectively, the findings indicated that resources for designing behavioural change
should; be explorative not prescriptive, focus on problem solving, be tailored to meet
the needs of the intended recipient and ideally be applied in the early 'ideation' stages
of the design process. Additionally, the findings indicated that designer's involvement
in, and responsibility for, lifecycle impacts must be extended beyond point-of-purchase.
Designers, however, are reportedly often unable to influence product development at a
strategic level. Prior work, therefore, is needed to engage those at a senior level.
Furthermore, the findings strongly indicate that 'behaviour changing' devices must be
prototyped and subjected to rigorous consumer testing not only to establish their
effectiveness but also to determine their acceptability.|
|Description: ||A Doctoral Thesis. Submitted in partial fulfillment of the requirements for the award of Doctor of Philosophy of Loughborough University.|
|Appears in Collections:||PhD Theses (Design School)|
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