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|Title: ||Spreading the word: practical guidelines for research dissemination strategies. Phase II literature review|
|Authors: ||Saywell, Darren|
Cotton, Andrew P.
|Issue Date: ||2000|
|Citation: ||SAYWELL, D.L., WOODFIELD, J. and COTTON, A.P., 2000. Spreading the word: practical guidelines for research dissemination strategies. Phase II literature review.|
|Abstract: ||A review of the literature on the different dissemination pathways and dissemination impact
indicators from both development-related and other disciplines. For dissemination to be
interactive, efforts should be made to facilitate a cyclical model of communication that reaches as
many stakeholders as possible. Outlines the debate surrounding the use and promotion of ICT in
low and middle-income countries and explores the potential of more traditional methods of
dissemination. Decisions about which pathways to use should be informed by what can be known
about users‟ information use environments, based on a checklist of questions about the users, the
source, the content and the medium. Provides examples of factors that indicate dissemination
impact and the methods that have been used to assess the impact of dissemination pathways.
Concludes that the results of such monitoring activities should themselves be disseminated and
used to modify and improve current dissemination projects, to complete the cycle of
|Description: ||This is a literature review.|
|Appears in Collections:||Other (WEDC)|
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